Lori Gill
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Marketing to Millennials and First-Time Buyers | PRO
In this newly-updated workshop, we’ll share how we’re attracting, engaging & converting this massively-growing demographic of buyers and sellers (getting them CLOSED), and creating loyally-and-passionately-referring ambassadors, withOUT “socializing” them 24/7, or changing your business model.
In this Marketing to Millennials & First-Time Buyers workshop, attendees will learn:
1) Trends and statistics of this demographic (to understand why communication with them must be tailored)
2) The 3 phrases to lock them into you, from the very 1st conversation (and how to get referrals from them right away)
3) What NOT to say regarding the $7,500 down payment assistance (and how to actually use it, and the “Repeat Buyer DPA” program to close more sales and get more referrals)
4) Using Facebook, Instagram & Snapchat to get organic introductions using “bear trap” tools (examples shared)
5) How to get them EAGERLY “off the fence” and educating their friends why they should do the same
6) How to use “Google Virtual Reality” to keep them talking about you DAYS after your meeting (and referring you)
7) How to set up systems to actually implement and execute these strategies consistently and predictably
This is a part of our Sales Avalanche Series, geared towards helping three types of Real Estate Agents:
1) “mega” and team-based Agents to stay innovative and relevant in their sales strategies,
2) seasoned Agents to grow their business beyond the “1-man/woman-band” with systems to grow sustainably
3) newer Agents who need help attracting and converting new “leads” into clients and closings
*Bonus (time-permitting): How to WIN in multiple offer & bidding war situations.
**Each attendee will get a copy of the class notes and a 15 minute strategy session to help implement this content into their marketing and business plan, and sales process.
