SALES AVALANCHE SERIES

Marketing to Millennials & First-Time Buyers

Geared Towards Helping Three Types of Real Estate Agents

  1. “mega” and team-based Agents to stay innovative and relevant in their sales strategies
  2. Seasoned Agents to grow their business beyond the “1-man/woman-band” with systems to grow sustainably
  3. Newer Agents who need help attracting and converting new “leads” into clients and closings

Attendees Will Learn:

  1. Trends and statistics of this demographic (to understand why communication with them must be tailored)
  2. The 3 phrases to lock them into you, from the very 1st conversation (and how to get referrals from them right away)
  3. What NOT to say regarding the $15,000 down payment assistance (and how to actually use it to close more sales)
  4. Using Facebook, Instagram & Snapchat to get organic introductions using “Alliance” tools (examples shared)
  5. How to get them EAGERLY “off the fence” and educating their friends why they should do the same
  6. How to use “Google Virtual Reality” to keep them talking about you DAYS after your meeting (and referring you)
  7. How to set up systems to actually implement and execute these strategies consistently and predictably

*Bonus (time-permitting): How to WIN in multiple offer and bidding war situations for these buyers

**Each attendee will get a copy of the class notes and a 15 minute strategy session to help implement this content into their marketing and business plan, and sales process.

SALES AVALANCHE SERIES

Facebook Sales Funnels

Geared Towards Helping Three Types of Real Estate Agents:

  1. “mega” and team-based Agents to stay innovative and relevant in their sales strategies
  2. Seasoned Agents to grow their business beyond the “1-man/woman-band” with systems to grow sustainably
  3. Newer Agents who need help attracting and converting new “leads” into clients and closings

Attendees Will Learn:

  1. The 2 biggest ABSOLUTE MUST-AVOID traps of “Facebook Marketing” most Agents fall victim to
  2. Cold strategies – getting passive business by engaging “cold” contacts not currently looking to buy/sell
  3. Warm strategies – how to turn tire-kickers into quick closings (and vocal ambassedors)
  4. Hot strategies – how to quickly convert hot/urgently-looking clients into YOUR loyal clients (and ambassadors)
  5. How to write posts that attract, engage, convert…and provide closings
  6. Structuring your Facebook strategy to create massively creative & consistent content (with VERY little effort)
  7. Tracking your efforts to determine what has the highest ROI

*Bonus (time-permitting): The WORST comment to avoid when a referrable opportunity arises in a feed…and the 3 best

**Each attendee will get a copy of the class notes and a 15 minute strategy session to help implement this content into their marketing and business plan, and sales process.

SALES AVALANCHE SERIES

Video Marketing

Geared Towards Helping Three Types of Real Estate Agents:

1) “Mega” and team-based Agents to stay innovative and relevant in their sales strategies,
2) Seasoned Agents to grow their business beyond the “1-man/woman-band” with systems to grow sustainably
3) Newer Agents who need help attracting and converting new “leads” into clients and closings

Attendees Will Learn:

  1. How to replace fear of doing videos with absolute confidence, authority…and enjoyment (this works EVERY time)
  2. Why video is the foundation of every Real Estate Agent’s business, and when to send, where to host, post, and SEO
  3. Equipment needed (but mostly, all the stuff you DON’T need in order to convert closings from this strategy, today)
  4. Avoiding “real estate vomit” and replacing it with content that gets shared, so you get actual closings
  5. How to set up a structure for video content/topics so that your messages are always going viral

*Bonus (time-permitting):
The Video Marketing Blueprint for Real Estate Agents – the structure for 12 months of video content that converts

**Each attendee will get a copy of the class notes and a 15 minute strategy session to help implement this content into their marketing and business plan, and sales process.

SALES AVALANCHE SERIES

Building a Team

Geared towards helping three types of Real Estate Agents:

1) “Mega” and team-based agents to stay innovative and relevant in their sales strategies.
2) Seasoned agents to grow their business beyond the “1-man/woman-band” with systems to grow sustainably.
3) Newer agents who need help attracting and converting new “leads” into clients and closings.

Attendees Will Learn:

  1. How to use hiring and outsourcing to MAKE you money instead of COSTING you money
  2. The “slow to hire” mindset – why and how to NEVER think or act “slow”
  3. Finding, attracting, interviewing and hiring a “10” in less than 3 total hours
  4. How to avoid the pitfalls of hiring the wrong candidate
  5. The Training Slingshot – how to turn ’em loose fast (and the right way)
  6. Virtual Assistants – who, what, where when, why, how… and how much (err, little, actually)
  7. Establishing your “Talent Search” process

*Bonus (time-permitting):
Creating the job description and delegation tasks
**Each attendee will get a copy of the class notes and a 15 minute strategy session to help implement this content into their marketing and business plan, and sales process.

SALES AVALANCHE SERIES

Digital Prospecting

Geared towards helping three types of Real Estate Agents:

1) “Mega” and team-based agents to stay innovative and relevant in their sales strategies.
2) Seasoned agents to grow their business beyond the “1-man/woman-band” with systems to grow sustainably.
3) Newer agents who need help attracting and converting new “leads” into clients and closings.

Attendees Will Learn:

  1. 3 stealth Facebook strategies to attract & convert there so people don’t know you’re “doing business”
  2. How to develop an offline “farm” of your ideal clients through LinkedIn
  3. How to develop an army of referring Ambassadors on social media
  4. Sharing Instagram content that is literally around you every hour of every day
  5. Systematizing your prospecting to only 3 hours a week…with 10x more efficiency & profitability
  6. Having content-in-advance that attracts & converts clients you can close within 90 days
  7. Having incentives that create urgency & identify hot clients vs “nurture” clients

*Each attendee will get a copy of the class notes and a 15 minute strategy session to help implement this content into their marketing and business plan, and sales process.

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